1960-1969 years

Model of the car: Studebaker Avanti, 1963

Conceived as an image-booster for the ailing Studebaker company, the fiberglass Avanti was a striking GT car. Studebaker president Sherwood Egbert first conceived such a sporting flagship but it was styled by Raymond Loewy, the legendary American industrial design genius most closely identified with the curvaceous Coca-Cola bottle. Keep Reading

Model of the car: Ford Mustang I, 1962

The Ford Mustang might have become another esoteric oddball in the footnotes of motoring history, but for the intervention of brash Italian-American Ford product planner Lee Iacocca. Keep Reading

Model of the car: Renault 4, 1961

As Renault’s response to the utilitarian Citroën 2CV, the 4 was a long time coming, making its debut 13 years after the minimalist Citroën first delivered motoring to millions of French drivers. But for Renault, the car entered totally new territory on several fronts. Keep Reading